Good question design

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When building your activity and engaging with your respondents the aim is always to collect data. In this session you'll learn how framing your questions correctly ensures that the data you collect is accurate and easy to use.

Topics covered include:

  • How to design a good question to ensure good data
  • Using appropriate language in your questions
  • Should your question collect qualitative data or quantitative data and what does that mean?
  • Question design and using correct answer components
  • The importance of testing and checking your work
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